On Now
Coming Up
  • Sat., Apr. 26, 2014 8:00AM - 6:00PM CDT Packers Pro Shop Tent Sale

    The sale is taking place earlier than in previous years, due to the construction at Lambeau Field and the work that the Pro Shop team must complete in preparation for the new store, which will open this summer. Visitors to Lambeau Field should enter the Atrium through the Oneida Nation Gate. Parking is available in the lot on Lambeau Field’s east side near the Oneida Nation Gate, which can be accessed off Oneida Street and Lombardi Avenue.

    The sale will feature the traditional mix of Pro Shop items greatly reduced in price and other special purchases.

    The team’s football operations staff also has provided Packers team apparel no longer in use, including a large assortment of t-shirts, shorts, jackets, jerseys and pants. Some items are practice-worn gear not normally available in the Pro Shop.

    The tent sale began in 1994 in the parking lot outside the former Pro Shop on the north end of Lambeau Field and grew into a popular event. Now in its 11th year in the Atrium, the tent sale also was held in the west side stadium concourse in previous years.

     
  • Sat., May. 10, 2014 7:00PM CDT Eddie Lacy appearance 22nd Annual Doug Jirschele Memorial Sports Award Banquet
  • Sat., Jun. 07, 2014 8:30AM - 3:30PM CDT JPP Kids Clinic

    The 17th annual Junior Power Pack Kids Clinic is set for Saturday, June 7, 2014 in the Don Hutson Center with sessions ranging from 8:30 a.m. to 3:30 p.m.

    The Junior Power Pack Clinic gives members ages 5-14 years old the opportunity to practice football skills and drills with other Packers backers and a few up-and-coming Packers players.  Parents/Guardians are welcome to come and watch their child/ren participate in the clinic. 

    Members may choose one of three sessions to attend:

    • Session 1 – 8:30 to 10 a.m.
    • Session 2 – 11 to 12:30 p.m.
    • Session 3 – 2 to 3:30 p.m.


    The event will be held inside the Don Hutson Center, the Packers indoor practice facility. Parking for the event is available in the lot on Lambeau Field’s east side near the Oneida Nation Gate.  

    The Junior Power Pack Clinic is a member’s only event and will have a registration fee of $5.

    Deadline to register:

    • New Members – May 11, 2014
    • Current Members – May 18, 2014


    To sign up to become a member of the Junior Power Pack and receive an invitation to the clinic fans can go to www.packers.com/jpp.

     
  • Sat., Jun. 14, 2014 2:30PM CDT Jerry Parins Cruise for Cancer

    The eleventh annual Jerry Parins Cruise for Cancer motorcycle ride will be held, rain or shine, on Saturday, June 14, 2014. The ride will start at Vandervest Harley-Davidson (1966 Velp Avenue, Green Bay) and will make a fun-filled stop at the Seymour Fireman's Picnic, held at the Outagamie County Fairgrounds in Seymour.

    Ride Day Schedule

    • 9-10:30 am: Registration at Vandervest Harley-Davidson, Geen Bay
    • 11 am: Depart Vandervest Harley-Davidson, Green Bay
    • 12 pm: Arrive in Seymour. Enjoy food, beverages, entertainment and a short program.
    • 2:30 pm: Party kicks off at the new South Endzone Festival Foods MVP Deck at Lambeau Field! Guests can access the space by way of the Shopko Gate. See the field and enjoy the atmosphere from this beautiful indoor/outdoor space newly opened and accessed by very few. The party will include silent and live auction, food, beverages, music and merchandise available for purchase.


    More information: http://cruiseforcancer.org/

     

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Lambeau Field Atrium to undergo $140.5 million renovation

Posted Jan 8, 2013

Pro Shop, Curly's Pub, Hall of Fame all gaining better locations and access


GREEN BAY—A $140.5 million renovation will rearrange and redevelop the decade-old Lambeau Field Atrium and improve consumer access to all the businesses within it.

The Packers outlined the plans for the renovation on Tuesday in front of the Green Bay/Brown County Professional Stadium District Board. The plans were first introduced at last summer’s shareholders meeting and the Packers spent the ensuing months finalizing them prior to Tuesday’s presentation.

“It’s been 10 years now with the Atrium, and this is an opportunity to refresh it and also improve the operation of our Atrium businesses,” Packers President/CEO Mark Murphy said.

The highlights of the project, which will be completed over the next two offseasons, are as follows:

  • A new ground level, underneath the current Atrium floor, will be created via excavation to house an expanded Packers Pro Shop with close-up parking and direct access on both the north and east sides.

  • A revamped Robert E. Harlan Plaza, including the statues of Vince Lombardi and Curly Lambeau, will remain the main entrance to the Atrium itself, but will be elevated above the new ground floor Pro Shop entrance.

  • Curly’s Pub will move from the second floor of the Atrium to the current Pro Shop location, and customers will have direct access on the north side and through a new east-side entrance via escalator.

  • The Packers Hall of Fame will move from the Atrium basement to Curly’s current location on the second floor.

  • The entrance to the Oneida Nation Gate on the stadium’s east side will be expanded to better connect with the pedestrian walkway that stretches to Oneida St.

  • The players’ parking lot will be moved to the south side of the Oneida gate, with access via tunnel underneath the new, extended gate entrance.

The Pro Shop will nearly double in size, from its current 11,500 square feet to 20,000 square feet, and be housed on one floor rather than its current two floors.

Meanwhile, Curly’s and the Hall of Fame will both move to more prominent locations, and access to all the businesses will no longer be complicated by any special event taking place within the Atrium itself.

“We’re renovating to provide a better experience for all of our fans,” Murphy said. “The Pro Shop will have a much better design, and the new layout for the Atrium will benefit all our visitors.”

The entire project is being paid for by the Packers, through their own funds and the NFL’s G4 loan program. As with the first phase of the stadium renovation – a $146 million project that featured a new sound system and video boards plus the south end zone stadium expansion now nearing completion – no public tax money is being used.

The expansion of the Oneida gate also will allow for some upgrades to the football facilities, including new equipment and space for a strength and conditioning and walk-through area that will be larger and more efficient than the current gymnasium.

“We’ve always had great facilities, and we want to keep the football team on the cutting edge in terms of what’s available for our players and coaches,” Murphy said.

The entire project is expected to be completed by 2015. The Pro Shop will remain open throughout the renovation and construction as it transitions to the new, excavated space. Curly’s and the Hall of Fame will have to undergo temporary shutdowns, but when they’ll occur and how long they’ll last has not yet been determined.

“We’re very excited about this final phase,” Murphy said. “Like anything else, during construction there are going to be some inconveniences, but when it’s all done, the Atrium will be much improved.

“With these changes to both the stadium and the Atrium, we will stabilize the financial future of the organization and help ensure that we remain competitive both on and off the field.”


 
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